Now in its fifth year, National Apprenticeship Week is the time when all eyes are on Apprenticeships and it's all about raising the profile amongst employers, individuals, teachers, parents and the media.

The objectives of National Apprenticeship Week 2012 are:

• To engage and persuade employers of the advantages of employing and supporting apprentices in their workplace
• To highlight the talent and skills of apprentices to employers and the wider public
• To highlight the range of Apprenticeships available in different sectors and the progression routes available to potential apprentices

When is National Apprenticeship Week?

National Apprenticeship Week 2012 will take place from 6-10 February 2012.

Who will be involved in National Apprenticeship Week?

We are working on a programme for the Week which builds on previous years' successes. Everyone with an interest in Apprenticeships across England is encouraged to get involved in the Week.

This could range from running and promoting your own National Apprenticeship Week themed event/activity, or by visiting one of the many events that will be taking place in your region during the Week. Previous supporters of National Apprenticeship Week have included: learning providers, colleges, employers, Sector Skills Councils, trade bodies, TUC, Chambers of Commerce, careers services, local authorities, schools, teachers, MPs, apprentices and potential apprentices, parents, carers and many others.

Who are the National Apprenticeship Week messages aimed at?

We will be targeting:

• Employers who have not employed apprentices before and are not aware of the business benefits they can bring
• Employers who already have apprentices and may consider recruiting more to other areas of their business
• Employers who have employed apprentices in the past but don't currently
• Young people who are potential apprentices and their key influencers, including parents and teachers

Get more information

For more information regarding this year's National Apprenticeship Week, take a look at the National Apprenticeship Service's dedication webpage here.